Thursday, August 26, 2010

The first filters on the web have to be trusted people

Jac Holman, founder of Elektra Records, discusses the future of music discovery. In many ways, the principles underlying music discovery greatly inform other discovery processes because the problem, finding something you like, is similar for other products where price is not as important as personal preferences. Music however, has been struggling with this issue and the opportunities lost and afforded by the digitization of their product and the discovery process for a lot longer so it's imaginable those adapting in the industry are further down the learning curve then say, for example, those in the publishing industry. Check out his thoughts below, the first 1/3 is the best.

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